Over the next two weeks we'll be highlighting the incredible live sessions featured on Simon Raymonde's Amazing Radio show. Former Cocteau Twin, head of indie label Bella Union and Amazing Radio presenter, Simon has invited some of the best new artists to his studio to play live. Amongst them are Manchester's newest stars M O N E Y, grandiose songstress Jesca Hoop and today's feature Pinkunoizu.
At the risk of sounding cynical, pop music is mathematics. As much as we'd like to think that every hit is backed by some undefinable essence that makes it stick with us, the reality is that there's a formula for pop music which has many permutations but only so many elements. A hook here, a chorus there, verse one plus verse two, perhaps a bridge just to shake it up a bit. Cracking that illusive equation is no easy task, but to avoid conforming even to the smallest degree is a rarity... Enter Pinkunoizu.
The whole philosophy behind Pinkunoizu's spiralling vocals, reverberating synth textures and songs that dart from one idea to the next without pause, is counterintuitive. Should they be so inclined, there's no doubt that these four virtuosos, hailing from Coopenhagen, could be chart climbers, pop sensations even. Each tune teases the listener with tantalising melodies, could-be-hooks and pulsating beats, before ripping them up or else slowly enveloping them in white noise. Heavy synths, samples and Latin American percussion move abruptly into spoken word segments or else are repeated to the point where they become hypnotic, transcendent, almost tribal.
Drawing direct comparisons is impossible but there are recognisable elements reminiscent of the more obscure Animal Collective tracks or perhaps Friendly Fires played on a cassette... in a cathedral... backwards. We couldn't tell you why we're so taken by Pinkunoizu here at amazing. We certainly couldn't sing you a vocal hook or hum you a vague melody from the band's debut album Free Time released in March on Berlin based label, Full Time Hobby. But that's the band's charm, you can lose yourself in the hazy synth psychedelia only to emerge six minutes later with no recollection of how you got there.
Simon Raymonde is clearly a fan of their anti-pop stance as he invited the band down to his personal studio to record a session. We know that they performed four tracks exclusively for Amazing Radio including tracks from their debut album, Simon only knows that they started playing and stopped about 20 minutes later, the intermittent time is a blur.
Free Time is out now on Full Time Hobby. You can sample it now on their amazingtunes.com profile.