TUNE poshcocolates - GAUDY
GAUDY came from a necessity to vent such an irrational qualm I had with the pretentious trends of the current social economy. Working at the time in the “trendy” hub of Manchester, I found myself bemused by the lengths that people would go to to be profoundly unique, but thus when different becomes the norm we find ourself in a post-ironic free-for-all in which everyone is fighting to be crowned most “gaudy” or the most ethically “woke”. Don’t get me wrong, I say “eco-friendly” in jest - I obviously don’t inherently disagree with activism. But when someone’s mentioned how they’re newly vegan for the FIFTH time in one conversation, to try and gain some sort of moral high ground rather than for a viable reason, it gets a bit wearisome.